Event Sponsorship

Be a reason Downtown Traverse City thrives year round! Sponsor iconic events like TC Restaurant Week, Street Sale, Friday Night Live, or the Downtown Light Parade. Reach a dedicated audience, build a connection with your brand, and invest in the heart of our community. Plus, enjoy valuable marketing benefits through our sponsorship packages.

If you are interested in being a part of the Downtown magic, sponsor one (or a series!) of our many community events. Please email Director of Events & Engagement Sara Klebba sara@downtowntc.com or call (231) 922-2050, x105.

Please note that the Downtown Traverse City Association is a 501C6 nonprofit organization. Contributions to the DTCA are not deductible for federal income tax purposes as charitable contributions.